I’ll be the first one to tell you – I’m not a graphic designer. But over the years, I’ve honed my skills to be able to direct, and sometimes even create, graphic elements to support my writing. While I’m conversant in Adobe Photoshop and InDesign, I’ve become a real Canva whiz and have managed to find creative ways to work with our existing design elements and maintain our corporate identity while maintaining an element of creativity.
At Mount Sinai Hospital, I’ve been lucky to work with a talented team of photographers and graphic designers to create cohesive, attention grabbing materials, primarily for digital platforms including our website and social media channels. Sometimes, these talented individuals are not available and I’ve been proud to be able to step in to create additional work.
For Sinai Health’s 2018 recognition as a Top Employer for Young People, I wrote and photographed this story sharing the experience of some of our younger employees, and what made Sinai Health a great place to work, and to grow a career.
For Sinai Health’s Patient Safety Culture Survey and Patient Safety Week, I did art direction and created materials that shared the experiences of staff across the hospital. The goals for the Patient Safety Culture Survey were to show the ways that staff work to ensure patient safety and to encourage participation in the survey. The story can be found at https://www.sinaihealth.ca/news/creating-a-culture-dedicated-to-patient-safety-2/. Below is an adaptation of the photos and quotes for I created for Instagram stories.
Nursing units across Mount Sinai Hospital hold education days to keep nurses’ skills up to date. For the surgical oncology unit, I photographed some of their activities in order to support the story and social media posts, which can be found here: https://www.sinaihealth.ca /wshc/staff/education-days-bring-nurses-together-to-learn/
My work at Community One Foundation has give me some great opportunities to flex my graphic design muscles. I directed a website redesign and rebranding, and worked on some pieces to promote some of our events and social media properties.